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You may not know me personally,

VivianVivian

You may not know me personally,

but there’s a good chance I’ve defined the look and feel of products you use everyday.
I’m Vivian Villamin Evans an award-winning designer, developer, and trends translator based in Portland, Oregon. I want to help people thrive and help brands make the right design, marketing and manufacturing choices for their products.

Over the past 20 years, I’ve honed my expertise in Color Material Finish (CMF) design — working with top brands from Nike and Oakley to Belkin and Apple. The National Design Awards, Good Design Awards, Allure Best of Beauty, Good Housekeeping and Red Dot: Best of the Best have all honored projects I’ve played a significant role in.

When I’m not designing, I guest lecture at universities, teach and coach designers who are new to the product design field.

Online Learning

UNLOCK YOUR CMF SUPERPOWERS

Clients & Collaborations

Vivian has helped some of the world’s biggest brands. She can help you too!
Clients
Clients

University & College: Adviser & Guest Lecturer

GIVING BACK to design community
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Recognition & Testimonials

PROFESSIONAL REPUTATION AND ACHIEVEMENTS
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“I think it is absolutely a best practice for us. I think the most exciting thing is that because Vivian is giving us colors based on Color and Trend forecast, we have a high degree of confidence that these colors are going to be attractive to consumers.”Melissa Tartte — Director of Marketing,
Newell Brands
“In a company that prides itself on innovation and design, Vivian brought a new level of insight with her CMF skills. Partnering with the design team, she was a constant driver for creative excellence.”Kent Iverson  —  CTO, Belkin International
“Vivian is a pleasure to work with! She is extremely intelligent, enthusiastic and knows what she wants. She is brilliant at translating trends into seductive desirable products. I have witnessed Vivian's creative process and I was so impressed with her hands-on approach. She is committed to getting it right!Sarah Brady —  Peclers Paris
“Lead the market on trends and insight around colour, material and finish for iPod and related product. Provided insight at a level beyond that seen from other trend analysts from key global rivals for these products in a clear and concise manner. Shared key and background insight from CE, fashion, furniture and beyond to product trends in a commercial way that significantly affected purchasing decisions for 1300 CE stores across Europe”Alex Fletcher  —  Head of Commercial, Samsung Experience Stores
“Vivian has a complete understanding of the global business needs of our customers. Her attention to detail was one of the major factors in our continued category growth and long-term success. Vivian has not only managed the Color and Materials of our line perfectly, but also worked very closely with other teams like sales and marketing to understand our customer's needs. Besides being great at her job Viv has an energy and attitude that is positive, bright and contagious”
Keith Shelton  —  Senior Director Merchandising & Product Development, Sketchers
“In the spring of 2019, I met Vivian Evans who is an amazing CMF designer. She presented during the design seminar about CMF design and then worked in class with us. She opened my eyes to a different segment of industrial design. I remember thinking the entire time she worked with us that I wanted to be her when I grew up. I think my friends noticed that day changed my perspective forever.”Danialle Baumgardner — Color Materials Designer, Stellantis